Kamis, 28 Februari 2013

Internal enviroment

I want to talk about the value chain within Pepsi. Pepsi is such a large company I think that they don’t outsource many aspects of the value chain. I think they might outsource marketing just because they are all over the place. They also dont have a service. They distribute the product and then they are done with it. Pepsi has a general administration, but on that note I do not believe they have a service section. They have a pretty good outbound logistics because they are good at the distribution. they also must have a good Procurement to because they are such a large company that they make a mass amount of products so they have a buyer power. The also probably have a very productive inbound logistics because they have such a big operation so they need to be organized. I believe that Pepsi’s core competency is quality and price.

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