Ch. 3 - Ethics & Social responsibilityAccording to The Coca Cola company official website, "At the Coca-Cola company, We aim to lead by example and to learn from experience. We set an high…Read More
Strategic planningThe idea of anything can be successful if it packed and sold right is what made Coca Cola the greatest product it's today.Coca Cola using aggress…Read More
Add for Ch. 4- Marketing Environment(To fix my definition for Cola-Cola's target market on chapetr 4 post), Coca-Cola target market is based on age, the most potential consumers are…Read More
Ch. 5 - Developing a Global visionCoca-Cola is a multinational corporation, "A company that is heavily engaged in international trad, beyond exporting and importing", MKTG text book, p…Read More
Ch. 4 - The marketing enviromentCoca-Cola company has over 3,000 different beverages. From the standard Coca-Cola bottle to nectar juice box neutrally sweetened with stevia (stevia- …Read More
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